Leading music act in Nigeria, Olamide Adedeji has opened up on some of his challenges while grooming young music acts on his record label, YBNL.
The YBNL boss said it’s difficult to try to help some upcoming music acts see their own potential. “Yeah, it’s very difficult to make some people see the potential that they’ve got sometimes. Every now and then I battle with that though … I battle with trying to convince most of these guys to see lots more in themselves like I could.”
In a recent interview with CNN, Olamide reminisced how he started his record label saying he didn’t get the opportunities he yearned for and he decided to create one for himself.
“There were no doors opening up. So, I had to set up my own building and my own door. I started getting a little change from doing gigs and I just thought I might as well just stack up this money and build my own thing instead of flexing and balling with this money. Let me grind now and smile later,” he said.
Olamide, whose record label is responsible for the first platform given to music acts like Adekunle Gold, Chinko Ekun, Viktoh, Lil Kesh and Fireboy DML, says he loves music and loves to see people that can actually do music very well being heard. “I paint pictures a lot in my head, so I could see beyond the raw form of these guys,” he said.
The father of three also revealed why he started picking up few skills on music production saying it helps him explain the kind of sound he wants from a producer.
“I started production because sometimes I don’t know how to explain to everyone, apart from a few people, how I’m feeling. But most times, I’m not always at home. I’m out on the road and I don’t have the luxury of doing the producer’s life. So I have to always make sure I record my ideas and tell my guys to teach me one or two things. I’ll make something tiny and skeletal, just put down the idea.”